I’m guessing at the year, but it had to be around 2008. I was sitting on my backyard patio with two of my very best friends, enjoying a warm summer night and a glass of one of Michigan’s finest wines, when one of them asked, “So, are you on Facebook?”
“What, are you kidding?” I asked rhetorically. “I don’t have time for that crap.”
Little did I know, here I would be, nearly a decade later, telling you why you — and your business — better make time for it. . . .