Choosing to see the glass half full

Choosing to see the glass half full

This particular article is going to be pretty different from many of my previous ones. Of course, I’m a little different — both professionally and personally. I like to think that’s usually in a good way — and that mindset is at the heart of this article, no pun intended. And I suppose I should warn you… This article is going to start off pretty damn personal, but it’s going end with some important lessons that can extend from our personal lives into every part of lives — including our entrepreneurial endeavors.

I know I’m already sounding cryptic — so let’s start at the beginning. . . .

A tale of two Pats…

A tale of two Pats…

It was the best of times. It was the worst of times.

Yes, there is a tale of two Pats… or perhaps it’s better to say, there are two tales of the one Pat. Because everything in life DOES have two sides to it, two perspectives: one can be negative, pessimistic, and hopeless; the other — positive, optimistic, and hopeful. Which tale should be told? Which tale should be lived?

Demysticizing SEO

Demysticizing SEO

Can I share what really bugs me about providers of online services, especially search engine optimization (SEO)? I hate when they try to make everything related to the online world sound so mysterious, especially when it’s really not. Of course, I don’t mean to make a...
Are you busy working your business — or are you just being busy?

Are you busy working your business — or are you just being busy?

Recently, I was listening to a YouTube video — actually, a whole stream of videos, one right after the other — about running a real estate business. Now, as you know, I’m not in real estate, but I do love the business. My boyfriend’s in that business, and who knows?...
Don’t leave your day job just yet

Don’t leave your day job just yet

If you’ve got an entrepreneurial spirit as I do, you have an internal drive that helps you in your journey as a business owner. It’s a “je ne sais quoi” motivation — hard to put your finger on, and yet, it’s there. You can feel it move you forward and keep you on...
Building a successful brand

Building a successful brand

How do you create an identity and build a successful brand for your business? It all starts with asking a series of questions to get at the root of what you want your identity to be and to whom you wish to communicate your message. First, think about how you want your...
Six Reasons Why Your Business Needs to Be on Social Media

Six Reasons Why Your Business Needs to Be on Social Media

I’m guessing at the year, but it had to be around 2008. I was sitting on my backyard patio with two of my very best friends, enjoying a warm summer night and a glass of one of Michigan’s finest wines, when one of them asked, “So, are you on Facebook?”

“What, are you kidding?” I asked rhetorically. “I don’t have time for that crap.”

Little did I know, here I would be, nearly a decade later, telling you why you — and your business — better make time for it. . . .